Published
October 10, 2025
Aries is obviously a much-sought-after brand on the collaboration front (now five in 12 months) and the London luxe streetwear brand’s back, this time teaming up with Absolut Vodka via the of art of the late Keith Haring.
The result is a special-edition fashion collection as a tribute to drink brand’s long-term collaborator Haring, who collaborated with Absolut in the 1980s, to show there’s a shared belief “that art should be accessible to everyone”.
The resulting Absolut Haring x Aries launch features six pieces across apparel and accessories with designs that combine Aries’ streetwear aesthetics with Haring’s “signature vibrancy… in a riotous explosion of colour and energy”.
The collection comprises six collectable pieces, combining the edgy aesthetic of Aries with Haring’s famous Absolut paintings – an advertising campaign the artist collaborated on nearly 40 years ago after being recommended by his friend Andy Warhol.
So his “playful motifs” — from dancing figures to barking dogs — “continue to serve as powerful reminders that creativity can be a unifying force for positive change”.
The Absolut Haring x Aries collection, which spans jeans and Tees to hoodies and ties, among other apparel and accessories, is available exclusively now at ariesarise.com with pieces ranging from £25-£280.
Sofia Prantera, creative director, Aries, said: “This collaboration is a celebration of our core values, which are rooted in a passion for art, graphics and illustration. Keith Haring’s iconic legacy also sits within this space, so I’m thrilled that we were able to bring our visions together with a vibrant partnership that will continue to expand the cultural space and nurture a community of artists, designers and enthusiasts who inspire us everyday.”
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