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November 7, 2025

Trade show Source Fashion will add a special feature — Fashion Deconstructed — to mark its return to Olympia London from 13-15 January.

Image Source Fashion

It’s an “immersive, hands-on” feature designed to give buyers and visitors “an unprecedented look behind the scenes of fashion production”.

From upcycling and denim workshops to live factory production line and expert repair sessions, visitors will have the chance to “explore the craft, quality, and construction that define great fashion”.

Whether it’s learning how to create a high-end garment in an hour or understanding the properties of premium fabrics, Fashion Deconstructed “brings the making of fashion to life, offering practical insights and interactive experiences with some of the industry’s top experts”.

Attendees can take part in a variety of workshops led by respected industry names. Stuart Trevor, fashion designer and founder of All Saints, will host upcycling sessions and Ross Barry, founder of Reskinned, will deconstruct denim to reveal its fibres and fabric properties.

A mini production line, introduced via a partnership with Apparel Tasker, the East London-based garment development and sustainable production unit, will showcase machinists creating garments in real time.

Additional workshops will teach participants how to produce multiple T-shirts in an hour and explore high-end construction with small teams. Elsewhere, leather repair sessions and practical demonstrations will be running throughout the show.

Suzanne Ellingham, director of Source Fashion, said: “Fashion Deconstructed is about showing what good looks like in the most practical way. It’s also about showing how human fashion still is. We want visitors to see and understand the skill, care, and craft that go into every garment, experiment with techniques, and connect with the people behind the industry. It’s hands-on, it’s interactive, and it’s fun.”

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