Nike, Martine Rose, Shox MR4, mule, sneaker, collaboration

Nike and Martine Rose are back again with their hit collaboration.

Releasing later this week, the latest product of their longstanding partnership is a vibrant collection of apparel, footwear and accessories that celebrate esports and the gaming community.

According to the Swoosh, the new Nike x Martine Rose Sport collection aims to carry forward the spirit of the duo’s eight-year partnership and “taps into the democracy of gaming – a space where anyone can compete, connect and belong – reflecting the possibilities of what sport can be and who it can represent.”

At the center of the new release is the London-based designer’s latest interpretation of the Shox MR4, which stretches the proportions of Nike’s signature Shox R4 into a mule shape with an elevated heel and squared-off toe emblematic of a quintessential dress shoe. The silhouette is offered in a white and varsity red colorway as well as an all-red color.

Along with the sneakers, the collection includes football kits, hoodies, a short and a fleece pant. Highlights include a water-repellent, sweat-wicking ski parka that reimagines a 1990s ACG jacket from the archives, and a cross-body bag.

Rose reiterated in a statement that the world of competitive gaming “informed every aspect” of the new collection.

The Nike x Martine Rose Shox MR4 in white and varsity red colorway.

Courtesy of Nike

“As with any sport uniform, each piece is fit for purpose and has to suit the task,” Rose said. “This apparel line is all about comfort, mobility and flexibility. We really wanted the collection to have this relaxed mood both inspired by gamers and made for the way they compete.”

To highlight the latest collaboration, the duo created a new campaign channeling Rose’s long-standing fascination with the intersection of sport, identity and culture, featuring a cast of elite gamers as digital athletes. They take center stage in imagery created through a nostalgic lens that nods to vintage Nike ads featuring the top athletes of their era.

This is the second time Rose and Nike teamed up on the Shox MR4. In 2023, the duo launched two colorways – yellow/orange and blue/purple – the latter first seen on Rose’s autumn/winter 2023 runway at Pitti Uomo earlier that year.

The 2025 Nike x Martine Rose Sport collection will be available globally starting Oct. 30 at Nike.com and select retail locations.

Nike, Martine Rose, Shox MR4, mule, sneaker, collaboration

The Nike x Martine Rose Shox MR4 in red colorway.

Courtesy of Nike

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