How Brands Are Navigating the AI Ad Dilemma
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How Brands Are Navigating the AI Ad Dilemma

In 2014, Aerie made a promise to consumers that it would no longer retouch models’ bodies in its ad campaigns, a widely praised move framed under its ongoing “Aerie Real” motto. Ten years later, that phrase has a new meaning for the American Eagle-owned brand, which announced earlier this month it would not use AI-generated...